In branded buses, the system can display one or more advertisements exclusively for a particular brand.
Digital advertising is thus complemented by a visual campaign in all over the bus.
In non-branded buses, the system will display ads set for that bus or a specific group of buses. Certain bus lines can display one, and the other lines the second group of ads that will rotate each time when a user connects.
For each advertising campaign get stats of impressions, clicks, with a PDF report for the brands being advertised.